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What is the Selvedge of a Fabric?

  Define Selvage Selvage (self-edge) is the narrow lengthwise edge of a fabric. It is usually between ¼ and ½ inches wide and on both edges. The major purpose of having selvages is to prevent the fabric from unraveling/fraying. How to Find the Selvage? Selvages are usually visible by either heaving a slightly different weave, texture, or color.  Sometimes a selvage may have tiny (smooth or bumpy) holes. They are from the hooks ( see the explanation of tenterhook here ) used on fabric looms to hold the fabric tight.  Sometimes a selvage may have text marks that show the name of the fabric, the designer, the manufacturer, and a series of colored circles.
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About Me

Thank you for visiting my profile and allowing me to introduce myself to you.

Getting in Touch

📧 yli@cpp.edu
🏢 45-123
📞 909.869.4307

Department of Apparel Merchandising & Management
California State Polytechnic University
3801 West Temple Ave
Pomona, CA 91768

Research and Teaching Interests

My professional focus is on consumer behavior and digital marketing. I use statistical tools to analyze consumer behavior and explain the phenomenon using psychology, culture, and consumer theories. I am fascinated by how simple shopping behaviors can be explained scientifically. I am also interested in consumer culture, ethical consumption, and social responsibility in the apparel industry.

  • Retail Merchandising: math and data-intensive courses
  • Consumer behavior: consumer psychology and decision making
  • Consumer culture and ethical issues in the fashion industry
  • Global fashion retailing and fashion forecasting
  • Technology’s influences on consumer buying behavior
  • Textile and composite materials: fiber sciences, fabrication, testing, and surface treatment

Computer Skills

  • Statistical packages: SPSS, AMOS, SAS, R, Atlas
  • Science: Origin, ChemDraw, Matlab
  • Graphic software: Adobe Photoshop, Adobe Illustrator, Adobe Lightroom
  • Screen capture video: Camtasia

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